Sports and Youth Development Academy (SYDA) Launches SYDA WATER.
In its bid to raise funds and increase its revenue base, the Grassroots Sports and Youth Development Academy is set to launch the SYDA Portable drinking Water.
The project idea is to start up Water distribution point in the National Stadiums across Nigeria that will serve as the water brand to be distributed during major events/activities starting with the 2018 National Sports Festival in Abuja 2018.
The motivation is two pronged, providing clean and hygienic water for people and also generate revenue for the development and sponsorship of the FG Grassroots Sport Development Office.
According to the promoter of this Initiative, Segun Maku ‘it is important that we develop our sports facilities and ensure we also develop and nurture talents that abound in the country, that is why we came up with this initiative.
“Water is always going to be in demand. It is indispensable and everybody needs water to live, so we thought we can partner with brands producing water to create an SYDA brand and market to the teeming public,” he said.
The Sports Youth Development Academy Limited is a Special Purpose Vehicle (SPV) set up to attract investors for the renovation of several sports facilities in the country including the National Stadium in Lagos and Abuja.
It is being promoted by Segun Maku, a Nigerian Squash legend and a former top 100-ranked Squash player in the world and Two-time North American Teaching pro champion, with over 20 years’ experience as a player, coach and an entreprenuer.