SYDA Urges Government to Enlist MTN and Multichoice Support for Nigerian Rugby Development

Oru Leonard 

Sport & Youths Development Academy (SYDA), the esteemed marketing partner of the Nigeria Rugby Football Federation, has fervently appealed to the federal government to actively engage and encourage major multinationals, such as MTN and Multichoice, in bolstering sports development initiatives across the nation.

This impassioned plea was articulated by Segun Maku, the Chief Executive Officer of SYDA, subsequent to a high-level meeting with the top echelons of management, including the CEO of Group Africa Marketing (the exclusive marketing agency for MTN in South Africa). Maku underscored the significance of leveraging partnerships with renowned South African agencies, particularly given the preeminence of rugby in the sports landscape of South Africa.

During these engagements, Maku shed light on the substantial patronage that rugby enjoys from multinationals like MTN and Multichoice in South Africa. Drawing parallels to the strides made by the current board, led by Dr. Ademola Are Maku lamented encountering obstacles in securing similar support for rugby in Nigeria. Expressing optimism, he proposed that the government enact policies compelling these multinationals to invest in and foster the growth of sports, with a special emphasis on rugby.

In his concluding remarks, Maku passionately urged for the establishment of a conducive policy framework that would incentivize and oblige multinationals to contribute significantly to the advancement of sports, thereby creating a conducive environment for the growth of rugby and other sporting disciplines in the country.

It is noteworthy that Nigeria currently occupies the 8th position in Africa, as per the latest rankings released by rugby Africa subsequent to the Olympic qualifiers held in Harare, Zimbabwe.
This ranking serves as a poignant reminder of the untapped potential awaiting recognition and support in Nigeria’s rugby landscape, further emphasizing the urgency of collaborative efforts between the government and corporate entities to propel the nation to greater heights in the realm of sports.

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44 Nigerians To Benefit From NRFF Level 1 Medical & WADA Training Course

Not fewer than 44 will participate in the maiden Nigeria Rugby Football Federation (NRFF) Level 1 Medical and WADA Training Course scheduled to hold at the Media Center, Moshood Abiola Stadium Abuja.

The federation had organised seminar and workshop for coaches and referees where numerous Nigerians who participated were certified to further improve the development of the game in the country.

In a deliberate attempt to to make the game a house hold name in the country, the federation has concluded plans to train officials and other Nigerians in a three-day Medical and Anti-doping course in Abuja.

One of the major reason this training is put together is that, the NRFF in conjunction with its partner, Sports and Youth Development Academy (SYDA) and Africa Sports desire a drug free rugby environment.

The event which holds at the Media Center will commence on 15th and ends on 18th February, 2023 with 44 participants from all the six geopolitical zones across Nigeria.

Speaking on the readiness and gains of the training, the President of the Federation, Dr Ademola Are said, “The NRFF is ready to receive all the participants. Everything is in place including the venue and the instructors.

“It is important that players and coaches are well informed because we don’t want our players to fall foul of the law.

“The participants who will be certified after the course will also be abreast of the laws guiding anti-doping and how to avoid them, what the players should take and should not.”

The three-day course will see the Minister of Sports, Sunday Dare and Permanent Secretary of the Ministry, Ismaila Abubakar gracing the occasion

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SYDA WATER.

Sports and Youth Development Academy (SYDA) Launches SYDA WATER.
In its bid to raise funds and increase its revenue base, the Grassroots Sports and Youth Development Academy is set to launch the SYDA Portable drinking Water.
The project idea is to start up Water distribution point in the National Stadiums across Nigeria that will serve as the water brand to be distributed during major events/activities starting with the 2018 National Sports Festival in Abuja 2018.

The motivation is two pronged, providing clean and hygienic water for people and also generate revenue for the development and sponsorship of the FG Grassroots Sport Development Office.

According to the promoter of this Initiative, Segun Maku ‘it is important that we develop our sports facilities and ensure we also develop and nurture talents that abound in the country, that is why we came up with this initiative.

“Water is always going to be in demand. It is indispensable and everybody needs water to live, so we thought we can partner with brands producing water to create an SYDA brand and market to the teeming public,” he said.

The Sports Youth Development Academy Limited is a Special Purpose Vehicle (SPV) set up to attract investors for the renovation of several sports facilities in the country including the National Stadium in Lagos and Abuja.

It is being promoted by Segun Maku, a Nigerian Squash legend and a former top 100-ranked Squash player in the world and Two-time North American Teaching pro champion, with over 20 years’ experience as a player, coach and an entreprenuer.

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The SYDA Grassroots Academy Empowerment Programme

The SYDA Grassroots Academy Empowerment Programme is now on.

Are you a Coach or instructor? Do you wish to start your own academy in Squash, Tennis and Rugby? SYDA is looking for you.

Eligibility and selection

To be eligible, an applicant must:

  •       Show proof of experience and competence in preferred sport
  • Be based in preferred location
  • Demonstrate ability to deploy resources for desired results
  • Present evidence for all claims

 

Length and timelines

  • Application closes: 28th February, 2022
  • Selection and interviews: 01 – 10th March 2022
  • Training programme: 20 -30th March, 2022.

– Academy Empowerment starts – May 2022.

 

Deliverables

  1. Each applicant would be supported to set up an academy with not less than 10 players between Ages 8-16 in selected sport and preferred locations.
  2. Each applicant will present a monthly progress report.
  3. Each applicant will be part of quarterly appraisals based on performance.
  4. Each applicant will be willing to feature on all promotional materials, videos, pictures and social media contents.

How to Apply

Interested and qualified applicants should prepare a two-page CV and a 200 word proposal then fill the   on or before 28th February, 2022.

Enquiries

For more information

Contact: 07026758283 or 08074997531. Email: info@syda.com.ng, sydaacademy571@gmail.com or DM @sydacademyng on Facebook, Twitter and Instagram.

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